Forbes9y
Birchbox, Blue Apron And Bark Box Are Creating Connected Experiences With Millennial Consumers
Here is a list of some of the top boxes we’ve seen on social media: Birchbox is a beauty and health box that sends customers product samples every month. The 800,000 Birchbox subscribers receive ...
Business Insider India1y
The rise and fall of Birchbox, the once-buzzy startup that was sold off twice in 2 years and has recently resumed shipping boxes
It's the latest development following a yearslong decline for Birchbox, the once-hot startup that in 2014 boasted hundreds of thousands of subscribers and a $485 million valuation. Just seven ...
Harvard Business School6y
Attack of the Clones: Birchbox Defends Against Copycat Competitors
Coles, Peter A., and Benjamin Edelman. "Attack of the Clones: Birchbox Defends Against Copycat Competitors." Harvard Business School Case 912-010, November 2011. (Revised October 2014.) (request a ...
Forbes2y
Could Blue Apron, Birchbox And BarkBox Lose Their Luster? 4 Ways To Know
Opinions expressed by Forbes Contributors are their own. Jenn covers retail, customer loyalty and behavior, CX and CRM. At more American homes, the box kit is getting the drop kick. And for ...
Management Today4y
Meet the beauty entrepreneur who survived hyper-competition in the market she created
But that’s what happened to Katia Beauchamp of Birchbox and her co-founder when they set up the beauty box business six year ago. ‘We launched in beta when we were still at business school’ says the ...
Campaign7y
Birchbox opens first UK standalone pop-up
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