Tyrese Haliburton and PUMA are promoting the upcoming PUMA Hali 1 "Opal" sneakers with a can't-miss ad campaign.

Dixie and Charli D’Amelio debuted "Dress Up BFF" Tuesday, a Roblox game featuring characters from their original animated franchise "Squeaky & Roy." ...

Roblox has appointed Unity's Mike Schoelch as head of agency partnerships. As part of the company's global brand partnerships ...

In this episode of Adspeak, ADWEEK creativity editor Brittaney Kiefer and executive editor Alison Weissbrot unpack what's behind Nike's big move, how it's racing to win over Gen Z, and whether a brand ...

Nike has teamed up with designer Tomoki Koizumi, founder of the Japanese fashion brand TOMO KOIZUMI, to release a limited ...

Nike is introducing a 'Why Do It?' campaign, playing off its established slogan. Will this resonate with Gen Z?