Overstock.com, which bought the rights to the name along with the bankrupt company’s digital assets on June 21, announced it would be donning the Bed Bath moniker Tuesday.

Overstock.com, one of the biggest names in e-commerce, is ditching its name for something just as recognizable: Bed Bath & Beyond.

Online discount retailer Overstock.com has become Bed Bath & Beyond after buying the bankrupt home-goods brand. But don't expect brick-and-mortar stores to reopen or big blue coupons in the mail.

Overstock CEO Jonathan Johnson said the company wanted Bed Bath & Beyond's name recognition. Business. Overstock.com is revamping using Bed Bath & Beyond's name. August 1, 2023 5:26 PM ET. By .

Overstock.com, which was one of the biggest names in e-commerce, is being revived just a year after its new owners ditched the name in favor of Bed Bath & Beyond.

Overstock.com, which was one of the biggest names in e-commerce, is being revived just a year after its new owners ditched the name in favor of Bed Bath & Beyond.

Overstock.com, one of the biggest names in e-commerce, is ditching its name for something just as recognizable: Bed Bath & Beyond.

Overstock.com completed its $21.5 million purchase of Bed Bath & Beyond’s brand name, intellectual property and ecommerce platform Wednesday after a US bankruptcy judge approved the deal.

MIDVALE, Utah, March 28, 2024--Beyond, Inc. (NYSE: BYON), owner of online retail giants Bed Bath & Beyond and Zulily, today announced the relaunch of iconic brand, Overstock.com, with deals and ...

Overstock.com, one of the biggest names in e-commerce, is ditching its name for something just as recognizable: Bed Bath & Beyond. The change comes following a judge’s approval of Overstock’s ...

Shoppers visit Overstock.com's new outlet store at 8550 S. 1300 East in Sandy on Aug. 27, 2011. Overstock.com, one of the biggest names in e-commerce, is ditching its name for something just as ...

It's benzing and here's what's on the block stock dot com has won the auction for bed bath and beyond intellectual property and digital assets including its brand name and business data for $12.5 ...