Set for Oct. 9, a full day of programming include speakers from LinkedIn, the Wall Street Journal Institute & Deloitte ...

The State of B2B Advertising Big Shifts. Bigger Opportunities. B2B advertising is undergoing a major transformation as brands and agencies adapt to new buyer expectations, shifting budgets, and rising ...

Rather than having to invest heavily in a single ecosystem, Quantexa’s integrated Influ2 as one cog into Quantexa's existing ...

Platforms like HubSpot and Salesforce help you orchestrate personalized campaigns across departments. According to Exclaimer, ...

Creating high-quality content can open up an entire new avenue for media coverage, putting subject-matter experts and company developments in as many targeted publications as possible—without breaking ...

If online travel agencies want to go to where people are booking travel, they are going to have to make the B2B game an ...

Vacation rentals listed on Vrbo will get wider distribution as Expedia Group announced it will add them to its 2B partner ...

AdRoll, an AI-powered connected advertising platform, today released the Q3 2025 edition of its State of Digital Advertising Report. The report reveals that digital ad demand is rebounding just as ...

Digital advertising spend by B2B firms is expected to jump by nearly a quarter in 2021, according to recent research from eMarketer. The report was based on an analysis conducted in July 2021. The B2B ...

B2B videos can showcase thought leadership, humanize a brand and boost engagement with professional audiences.

Learn how Adrienne Shaver turned slip-ups like publishing the wrong client name and reusing ad copy into lessons on accountability, guardrails, and client trust ...

New AI-driven Behavioral Targeting transforms SmartBrief's proprietary engagement data into dynamic, intent-based audience ...