The Ayar Labs logo represents their move from a research project to a major player in optical interconnects. Its design and ...

We explain the different types of logo and when to use each one.

If you need proof that customers have strong feelings about the simplest visual branding symbols, let Exhibit A be a solid blue box behind three white letters. When retail apparel giant Gap decided to ...

With the exception of perhaps certain fashion brands' insignias, no logo is more important than that of a sports franchise. A team's logo appears on its uniforms, licensed merchandise, website, ...

Whether it’s the Superbowl, World Cup or World Series, sports fans never have to wonder who’s who on the field. Not with their team’s colors and carefully crafted logo plastered all over the stadium.

Opinions expressed by Entrepreneur contributors are their own. Mention the terms ‘brand’ or ‘branding’; most non-marketers will think of iconic logos. Brands like Coca-Cola or Apple may come to mind, ...

You never get a second chance to make a first impression. And in these days of increasingly short attention spans, the opportunity to make that ...

Spread from ‘Logos from Japan,” published by Counter-Print (all images courtesy Counter-Print) A few years ago, the UK-based design store and publisher Counter-Print released a book that surveyed ...

This visual communication degree offers a comprehensive opportunity to investigate the intersection of graphic, interaction, and motion design. You will focus on conceptualizing and creating ...