Ask five people in ad tech to define “CTV” – or any other streaming-related three-letter acronym – and you’ll get five ...

The Interactive Advertising Bureau (IAB) and its technology arm the IAB Tech Lab officially announced on Thursday a new standard open for public comment intended to define descriptions for digital ...

Jennifer Acree, founder and CEO of JSA+Partners, a strategic comms firm working with consumer tech, digital media and gaming companies. The last two years have been defined by acceleration. An AI ...

Telemundo is chasing the Super Streamer with a multiplatform, interactive strategy that stretches well beyond the broadcast.

NEW YORK—The IAB has released new data showing record breaking levels of digital advertising, with particularly rapid growth in social media and digital video advertising in 2025. The newly released ...