Overview: Brand strategy refers to companies' methods for keeping up with the times.Robust brands are based on clarity, ...
In the earliest stage of a startup, credibility is your scarcest resource. You may have a compelling vision, a solid product direction, and a clear understanding of the problem, but your prospects don ...
If you’re leading your team through big changes, this episode is for you. In early 2015, Microsoft’s senior leaders were facing a set of difficult decisions. The firm had been struggling to innovate ...
A conversation with Harvard Business School professor Bill Sahlman on creating a focused strategy for growth. Khan Academy, the online global education nonprofit, launched in 2006 when founder Sal ...
Find out how Publicis Sapient saw a 174% increase in brand name search and 722% increase in mentions. Publicis Sapient (PS) is a digital transformation partner helping established organizations get to ...
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