A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...

Brand image starts with a strong logo. From vector to display, here are the tools to put your stamp on your symbol. By Gabriel Morgan Updated Jun 21, 2022 9:00 AM EDT We may earn revenue from the ...

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

The Ayar Labs logo represents their move from a research project to a major player in optical interconnects. Its design and ...

Color plays a powerful role in branding, marketing, and communication—and a logo is often where that power shows up first. Logo colors are more than design details. They’re strategic tools used to ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...