Nitin Gupta, founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. Retail brands adopt various marketing strategies to reach a ...

Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.

The mobile bar codes are placed in the company’s print catalog. Express worked with mobile shopping solution GPShopper on the campaign. “The QR code adds interactivity to the experience,” said Maya ...

In 2019, New Balance piloted placing QR codes on an exclusive run of basketball shoes. Wearers verified their purchase via a chip-embedded “Real Chain” card that recorded ownership and authenticated ...

NEW YORK--(BUSINESS WIRE)--Brij, a platform connecting physical products to digital experiences, launched today to power one-touch product registration and reorder. The platform allows brands to build ...

Centre may soon mandate QR code authentication for more drugs and products, beyond the list of top 300 brands for which this was already stipulated, Rajeev Singh Raghuvanshi, Drugs Controller General ...