I have sworn up and down that Diet Pepsi and Pepsi Zero are the same drink and the advertising was real gimmicky. I felt like they had the same differences as Diet Coke and Coke Zero, namely that both ...
Pepsi is bringing back its legendary Pepsi Challenge marketing campaign. The soda powerhouse is traveling the country making pit stops and inviting cola drinkers to sample Pepsi Zero Sugar and ...
Jelly Roll squeezed into a pair of Daisy Dukes to drink some sugar-free soda and become “the poster child for sweet ...
Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...
It’s been 50 years since some savvy marketers launched the Pepsi Challenge, a series of blind taste tests conducted all over the U.S. in public places giving everyday soda drinkers samples of Pepsi ...
PepsiCo launched a brand-new campaign this month, as they have started branding their bottles with the "Share a Pepsi" campaign. Taking aim at Coca-Cola's "Share a Coke" campaign with people's names ...
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