ITV has announced sponsorships deals with two of its most successful shows, which will hopefully ease the pressure of its falling ad revenues. A new series of Wild at Heart will return to ITV later ...

ITV has announced lifestyle solutions company SharkNinja as the new show sponsor for the network’s live flagship weekday magazine show, This Morning, starting from September 1st. The all encompassing ...

ITV has announced that Motorway is the new stand-alone sponsor of the broadcaster’s live Guinness Six Nations coverage across 2022 and 2023. Motorway, the UK’s fastest growing used car marketplace, ...

ITV has announced that the global partner of the Rugby World Cup tournament, Land Rover’s Defender, will be sponsoring this year’s coverage across ITV1, ITV4 and ITVX. The deal will see the brand take ...

ITV has announced a raft of new sponsorship deals across its properties. In a deal with FremantleMedia Enterprises, shopping centre owner The Mall will sponsor the next series of the Talkback ...

The Co-operative Group has agreed a seven-figure deal with ITV to become the main sponsor of the broadcaster's national weather updates. The 12-month agreement will see promotional idents for ...

ITV is to take over from Channel 4 in sponsoring the Theatre Director Scheme, the longest running training scheme of its type in the UK. ITV is to take over the sponsorship of the Theatre Director ...

cinch, the UK’s online car sales platform, is today announced as sponsor of ITV’s brand-new entertainment show Starstruck, hosted by Olly Murs. The sponsorship deal, which launches on ITV and ITV Hub ...

ITV viewers will now be able to watch their favourite shows on both Roku and Now TV as the catch-up service debuts on the platforms. ITV Player, which lets users access the last 30 days of ITV’s catch ...