Research continues to indicate how imperative it is for us to start protecting our memory earlier in life. But when it comes to implicit vs. explicit memory, what’s the difference? Why are they ...

This post is in response to Intuition Rules: Why therapists rarely say "Just pull yourself together!" By Jeremy E. Sherman Ph.D., MPP In my last article I argued that intuition is powerful but not ...

Memory is the way your brain takes in and stores information so you can use it later on. Memories define who you are in a lot of ways. They help you recall things like important dates, facts, and even ...

Citations: Lee, Angela Y.. 2002. Effects of Implicit Memory on Memory-Based versus Stimulus-Based Brand Choice. Journal of Marketing Research. (4)440-454.

Tennis legend Arthur Ashe said famously, “There is a syndrome in sports called ‘paralysis by analysis.’” A new study from University of California Santa Barbara was published on August 7, 2013 in the ...