Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is a great way to engage with and ...

A robust email list is an incredibly valuable tool at your disposal. What is the most effective way to use such a tool? An email drip campaign can be a powerful communication from your firm, but first ...

How to get started with a B2B email drip marketing campaign that converts. Seasoned marketers are well acquainted with bulk email marketing blasts (as are most consumers). It’s a haphazard email ...

Drip marketing derives its name from the drip-irrigation farming model in which small amounts of water are consistently fed to crops over a long period of time. In a similar sense, drip marketing is ...

Email marketing is one of the most effective ways to reach new and existing customers. However, it’s slightly more complicated than writing a quick social media post while multitasking on other ...