Facing threat of Microsoft buying Yahoo, missed earnings, and a report exposing its Achilles' heel, search giant's execs commit to rebalancing After getting approval from the European Union for its ...

It’s not surprising that Google’s $3.1 billion acquisition of DoubleClick in 2007 changed the ad game, but now it seems a document known as a “pitch deck” that recently surfaced shows why a growing ...

Google faces a federal adtech antitrust trial next week. The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick ...

The Federal Trade Commission is likely to approve the proposed $3.1 billion merger of Google and DoubleClick today or tomorrow, according to two sources familiar with the agency's review of the deal.

Google Inc.’s pending $3.1 billion acquisition of online ad-serving vendor DoubleClick Inc. will hurt consumers, according to two privacy groups opposed to the wholesale approval of the deal. The ...

In March 2007, Google’s then senior executive in charge of acquisitions, David Drummond, emailed the company’s board of directors a case for buying DoubleClick. It was an obscure software developer ...

European consumer groups warn that a Google takeover of DoubleClick would erode consumers' privacy and push up prices for online goods and services European consumer groups warned the European ...

SAN FRANCISCO, April 20 (Reuters) - Consumer privacy groups on Friday sought to derail Google Inc.'s $3.1 billion deal to buy online ad supplier DoubleClick Inc., filing a complaint with U.S.

On Monday, PubMatic became the second sell-side platform to file a follow-on antitrust lawsuit against Google.

SAN FRANCISCO -- Facing prickly questions about possible conflicts of interest, Google Inc. will sell a service called Performics -- acquired as part of DoubleClick Inc. -- that helps Web sites ...

NEW YORK (Reuters) - Google Inc.'s $3.1 billion purchase of DoubleClick Inc. will create a new powerhouse in digital advertising that could spur a wave of takeovers in the online marketing sector. The ...

SAN FRANCISCO (MarketWatch) -- Google Inc. said late Friday it has agreed to acquire digital marketing company DoubleClick Inc. for $3.1 billion in cash from private equity firms Hellman & Friedman ...