Analysis and construction of demand curves are part of microeconomics, which studies economic situations and reactions and applies it to small business. You can use demand curves as a small business ...

Business owners can analyze consumer buying behavior by studying a demand curve, which is plotted on two axes: price and quantity demanded. Demand curves always slope downward, because consumers are ...

An Excel workbook called DemandCurve.xls provides a simple example of how to use Solver and the Comparative Statics Wizard to set up a standard consumer theory optimization problem and then derive a ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Robert Kelly is managing director of XTS ...