Personalized customer engagement is a key differentiator for businesses in today’s hyper connected digital economy. This is why it has become extremely important for enterprises to deliver emotionally ...

Overview: Practical projects show how data supports real decisions across industries and services.Analytics skills grow ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. For centuries, banks have relied on relationships and legacy ...

Built for product and engineering teams, Snowplow Signals makes it easy to deliver deep, real-time customer context to apps and AI agents — fueling hyper-personalization and adaptive user experiences ...

Abstract Security partners with Netskope to bring real-time detection into security data streams - SiliconANGLE ...

Credit decisioning used to run on a slower clock. A lender pulled a credit bureau file, reviewed a few documents, ran policy ...

Your frontline teams are your brand. They influence satisfaction more than any marketing campaign ever will. But they can't deliver great service if they can't see the full picture. If your frontline ...

The closer organizations come to harmonizing accuracy, accessibility and AI, the more effectively they can unlock value that ...

Written by Edward Calvesbert, vice president of product management at IBM watsonx AI is only as good as the data it uses. If your AI agents don't have real-time access to reliable data from modern ...

The CDP market is expanding again in 2025 — but the action is with embedded tools and acquisitions, not fresh startups. The Customer Data Platform (CDP) industry is gaining fresh momentum in 2025 — ...

One of the barriers to productive use of AI in the enterprise is the difficulty of bringing data together from various sources. Helping customers get their data in order is therefore a priority for ...