MUMBAI, INDIA: Setting the destination; auditing the current situation; and mapping the journey to the destination - three steps needed to create a successful CRM strategy. Building a customer ...

LOS ANGELES, Feb. 3, 2020 /PRNewswire/ -- Pipeliner CRM today announced new features for its relationship mapping tool that visually identifies new opportunities, key influencers and naysayers. With ...

The private equity secondaries market is experiencing explosive growth, with global transaction volume and unrealized value at all-time highs. Navatar today announces record adoption of its ...

Forrester Research maps out the landscape in the enterprise CRM world in a report, "Enterprise CRM Suites, Q1 2007" ($995). Following is the executive summary: Forrester evaluated leading enterprise ...

Sales teams are tasked with nurturing leads and driving them to a sale. In order to do this, they need to maintain a clear record of communication with each prospect. This is especially important as ...

With digital-mapping services becoming increasingly popular, traditional map-production technologies will simply no longer be able to keep pace, according to a recent report from ABI Research. No ...

A new partnership announced by Asset-Map and Redtail Technologies aims at combining the firms’ customer relationship management (CRM) capabilities. Moving forward, subscribers of both the Asset-Map ...

Marketing personas have long been an essential tool in every marketer’s arsenal. Traditionally, persona mapping has been a key component of strategic marketing for decades, helping brands better ...

Customer Relationship Management (CRM) might be a staid topic but unlike the Latham-Howard "great debate", at least the chief executives of two leading software companies -- Intentia and PeopleSoft -- ...