MILWAUKEE (CBS 58) -- The back and forth continues at Cracker Barrel. The company recently unveiled a new logo, only to roll it back after customer backlash. But some marketing experts say a quick ...

Cracker Barrel is suspending plans to remodel its stores: "If your restaurant hasn't been remodeled, you don't need to worry.

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

In late August 2025, chain restaurant Cracker Barrel updated its logo to remove the "Uncle Herschel" character that had been ...

In a statement released on September 9, Cracker Barrel confirmed it would also halt store renovations tied to the new design.

Cracker Barrel said it’s scrapping a redesign of the folksy restaurant chain’s logo following a backlash over a “woke” rebranding campaign that was even joined by President Trump. “We thank our guests ...

Cracker Barrel CBRL1.23%increase; green up pointing triangle said it is reverting to its “Old Timer” logo after a rebrand ignited a culture war. “We said we would listen, and we have. Our new logo is ...

When Cracker Barrel CEO Julie Felss Masino said Aug. 25 the restaurant chain's new logo was for today and tomorrow, she might have meant it literally. Following backlash after a rebrand and restaurant ...