Most brands, from enormous to tiny, use hashtags, but choices tend to be all over the place and the messages don’t always register which brand the hashtag relates to. What follows are 14 of the most ...

Asking people to create user-generated content (UGC) is an inexpensive way for brands to maintain their marketing strategy during the coronavirus pandemic. However, there are key differences in the ...

Don't let a poor hashtag choice ruin your organization's reputation and trust. What brands can do to ensure they get the most from social media hashtag use. On social media knowing where to connect ...

Brand hashtags are a burden. They’re a burden on consumers, on brands themselves, and they are getting out of hand. I’m not talking about the hashtags you attach to your brunches and selfies. I’m ...

Opinions expressed by Entrepreneur contributors are their own. This article was written by Alex Sixt, an Entrepreneur NEXT powered by Assemble expert. If you are looking to take the NEXT step in your ...

In today's mobile-first world, our Branded Hashtag Dialing lets customers connect with brands instantly, anytime, anywhere. It's as if a business is embedded in the phone itself.” — Daniel Villalobos, ...

Social media is one of the best, most convenient ways to promote your business and boost your social campaigns. One of the most popular social platforms around is Instagram, known for popularizing ...

Instagram recently made a change to its algorithm, allowing users to follow specific hashtags. Stories and posts that use the hashtag will be featured in a user’s newsfeed alongside the content they ...

The hashtag signifies a collective thought across multiple platforms, whether it be on Twitter, Pinterest, Instagram, or any of the hundreds of other platforms out there. At its core, a hashtag is ...

Many users have been employing hashtags on Facebook for a while, but until recently, they didn’t serve any real purpose. They were just an extension of the online culture of Twitter and social media ...