The idea that women are mysteriously drawn to “bad boys” is so ingrained in culture that it’s practically folklore. It may sound like mythology, but it's actually pretty true. Whether it’s the ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. Here’s why many people are irresistibly drawn to the “bad boy” ...

The bad boy remains one of the most enduring character types in popular culture. Even as people become more aware of the emotional risks he often brings, the attraction hasn’t disappeared. Here’s why.

Caroline Celico's recent comments about her decade-long marriage to football star Kaka, alleging he was "too perfect" and that something was missing, sent social media into a frenzy. While the report ...