After a week at a prestigious marketing conference, I came away stunned by our lack of imagination as marketers in effectively communicating the differentiators of most companies today, which are ...

Most business-to-business (B2B) e-commerce technologies focus on automating the physical aspects of a company’s fulfillment and order functions. However, the future success of B2B may lie in ...

You’re not losing business to better competitors. You’re losing it to confusion. Here's how to turn clarity into your ...

Business to business marketing has quite a few differences and a few similarities to business to consumer marketing. Here we ...

It’s never been easy to sell to B2B buyers. Today, however, there are new challenges making it even more difficult. The number of people involved in B2B purchasing is rising, the B2B sales cycle is ...

Part two of the 2013 Buyersphere reportB2B buyers start from a position of considerable knowledge. However, in order to make the best possible purchase decision, they then set out to acquire the ...

NEW YORK--(BUSINESS WIRE)--MidOcean Partners (“MidOcean”), a premier middle market private equity firm focused on the business services and consumer sectors, announced today that it has acquired ...

Travel technology platform TourMind has introduced MappingMind, an AI-powered room type mapping solution intended for the B2B ...

RESTON, Va.--(BUSINESS WIRE)--Brightspot announced that NextGen, the B2B information division of Euromoney PLC has launched three new properties–Trading Risk, Inside P&C, and Insurance Insider–with ...

NEW YORK–(BUSINESS WIRE)–MidOcean Partners (“MidOcean”), a premier middle market private equity firm focused on the business services and consumer sectors, announced today that it has acquired Questex ...

Key Media, founded in 2001, is a B2B media company It has more than 70 digital and print B2B titles Housatonic Partners aims to help accelerate Key Media’s growth and invest in new markets and ...