With an eye toward accelerating its ad revenue growth, Amazon is making strategic moves to establish a dedicated ad product team geared towards publishers. As Insider reported, this endeavor is part ...
NEW YORK—Amazon Publisher Services (APS) and independent sell-side advertising company Magnite are collaborating more deeply on streaming TV through the APS Transparent Ad Marketplace (TAM) and ...
Amazon is staffing up to build new ad products for publishers. The retail giant has 11 job postings for a new team called "PubTech" that will be part of Amazon Ads. This team is focused on building ...
Vudoo stands as the first and only commerce content vendor on APS, empowering publishers and retail media networks to monetise their inventory with premium commerce-enabled ads at scale. Vudoo, the ...