Lottery.com updates its platform for diverse ad formats on Sports.com, enhancing revenue opportunities for brands targeting sports consumers. Lottery.com Inc. announced updates to its platform to ...

Perplexity has abandoned its advertising strategy to focus on subscriptions and enterprise sales, reaching $200M ARR while targeting high-powered professionals.

NEW YORK—Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the “IAB Internet Advertising Revenue Report: Full Year 2024.

AppLovin's AI-driven AXON platform delivers superior ad targeting and monetization, creating a sustainable competitive advantage in mobile advertising, especially gaming. The company’s transition to a ...

CEO Adam Foroughi highlighted that Q1 2025 achieved remarkable growth despite seasonal challenges. A key driver was the refinement of machine learning models, enabling mobile gaming companies to scale ...

The post Google’s Dilemma: AI Growth Meets Risks to Its Core Ad Business Model appeared first on Android Headlines.

Recurring revenue models have significantly grown in popularity in recent years. With tech companies like Apple, Adobe and Microsoft adding or switching to subscription-based services, other ...

Publishers and search engines have long depended on ad placements and affiliate marketing to make money. Search engines rely on pay-per-click (PPC) models, while publishers blend display ads, ...

Netflix more than doubled its revenue derived from advertising in 2025 and says it is on track to achieve a similar rate of growth for the segment this year, according to an earnings statement. The ...

Digital ad revenue is playing an important role in stabilizing overall industry sales for the U.S. commercial radio business.