As with all creative industries, generative artificial intelligence (AI) has been infiltrating video games. Now, generative ...

AI agents are moving games beyond scripted characters, enabling lifelike NPCs, emergent gameplay, and faster development that ...

With AI helping tackle these time-consuming processes, teams can iterate on core gameplay loops more rapidly and with greater ...

Q4 2025 Management View Bill Pang, Vice President of Corporate Development, shared that "in 2025, our total annual net revenues reached RMB 112.6 billion, with RMB 92.1 billion from games and ...

Sony Corp CFO Lin Tao says that the company is prepared to potentially disrupt the game development process with AI tools in ...

Razer CEO and Co-founder Min-Liang Tan opens up about the company's push into AI, noting that it's key to the future of game ...

Game studios are increasingly using AI tools, yet more than half of industry professionals now say generative AI is hurting ...

A new survey from the Game Developers Conference reveals how many developers feel about the technology.

Despite the overwhelming number of players who are decrying the use of GenAI in game development, one company is doubling ...

Overall, 36% of the game developers surveyed used generative AI (828 people), with "business professionals" and "upper ...

The video game industry is hellbent on harnessing the power of generative AI to boost productivity and dream up virtual worlds — while also cutting costs, of course. According to a recent Google Cloud ...